Youth

In 1963, joining the Giacomo Borgogno & Figli winery and fitting into that production structure were so easy and quick that I didn't realise what luck I'd had. I would come to understand it in the months and years that followed: on the one hand for that subtle envy I saw in my friends' eyes, on the other for the great regard that Borgogno enjoyed among its clients and consumers".
Luciano Sandrone was working in one of the best wineries in the area, a highly prestigious establishment, admired and appreciated, producing wines of great quality. In that firm, everyone who worked there maintained a professional attitude in the various stages of production, from vineyard to winery, from hospitality to market organisation.
There was great care both for those who worked there and for those who arrived at the firm for the most varied reasons. Whoever went to visit Borgogno left carrying a gift prepared especially for them.
Moreover, it was not a large winery and this fact made the attentions even more appreciated.
From an operational standpoint, it was essential that every worker knew how to do a bit of everything. One had to be versatile and commit to all phases of production.
"As far as I was concerned, – Luciano recalls – I remember that at certain times of year I would accompany Franco Boschis's brother, Osvaldo, to make deliveries of wines to the best clients. The firm had a Leoncino, a medium-sized truck produced in those years by Officine Meccaniche OM in Brescia. For instance, when we went to Paissa in Turin, in Piazza San Carlo, they welcomed us like honoured guests. We would even unload an entire lorry of demijohns, crates of bottles and large formats. And their welcome was always special. I can still hear their greeting: «Oh wonderful. You people from Borgogno have arrived. Come in, breakfast is ready. You must have left early this morning…»".